NERF Ultimate Championship, the highly 
anticipated 4v4 competitive VR game, releases today. Developed by Entertainment One’s (eOne) Emmy® Award-winning studio Secret Location, creators of critically acclaimed VR titles, including Blasters of the Universe, The Great C and Transpose, NERF Ultimate Championship is now available globally for $14.99 USD for Meta Quest 2. The game invites players to squad up and master the unique mechanics of an ever-expanding collection of authentic NERF blasters, as they battle it out across futuristic arenas designed for quick matches and intense action.
All Season Passes in NERF Ultimate Championship are FREE, automatically rewarding players for their progress without the need for a paid premium pass. The game is launching with a short four-week 10-level pre-season, giving players a chance to hone their skills ahead of the first and second seasons, which have already been confirmed as part of the post-launch content roadmap.
“From the start, we set out to translate the thrilling competition of NERF battles into VR, while keeping that authentic NERF feel that makes it fun for everyone,” said Michael Sandercock, Lead Game Designer at Secret Location. “We paid special attention to our blaster mechanics and movement system to match the high physicality that characterizes a NERF battle, and we added a few enhancements that make the game even more exciting, such as wall-running; and the most epic collection of NERF blasters you could ever imagine.”
Key features at launch include:
- FREE SEASON PASSES: Unlock original NERF skins and grow your blaster collection! A snarling shark running down the side of your blaster! How about Steampunk inspired gear?
- AUTHENTIC NERF BLASTERS: 10 unique NERF blasters at launch with plenty more on the way. Master their priming and reload mechanics, perfect your aim with unique dart physics, and storm the competition with slam-fire and dual-wield capabilities!
- LOCOMOTION: Parkour style-movement, wall-running, and double jumping!
- 4 MAPS & 3 GAME MODES: In Colosseum, teams must capture a central control point to score. On Mesa, teams battle over 3 different control points while rotating across the map to secure the win. And finally, players engage in a classic NERF battle in Blast City and the warehouse inspired Factory map.
- SOCIAL HUB: Form a party, customize your gear, and master your skills in the parkour course and blasting range.
- COMFORT SETTINGS: FOV reduction system, smooth or snap rotation.
“We’re super proud of how the game turned out and the value we are offering through our free season passes,” said Josh Manricks, Studio Director at Secret Location. “We can’t wait to hang out with the community on Discord – we plan to host regular events and continue beta testing for future content. We want to build a thriving community.”
For more on NERF Ultimate Championship:
- Check out the store page: Meta Quest 2
- Follow the game on Twitter
- Visit nerfvr.com and check out the Dev Blog.
ABOUT SECRET LOCATION
Secret Location is an award-winning immersive content studio working at the intersection of entertainment and technology. The studio has been developing premium experiences on emerging platforms for more than 10 years with over 250 awards and nominations for the team’s work, including the first Primetime Emmy Award for a VR project. The studio has published several critically acclaimed titles for the VR home market, including Blasters of the Universe, Transpose and the short film The Great C, winner of the Positron Visionary Award at the Cannes XR festival.
Founded in 2008 and acquired by global independent studio Entertainment One (eOne) in 2016, Secret Location is reshaping the entertainment industry by blending technology with storytelling and experience design to deliver innovative content to audiences in the location-based entertainment and VR home markets.
ABOUT ENTERTAINMENT ONE
Entertainment One Ltd. (eOne) is a talent-driven independent studio that specializes in the development, acquisition, production, financing, distribution and sales of entertainment content. As part of global play and entertainment company Hasbro (NASDAQ: HAS), eOne’s expertise spans across film and television production and sales; production, distribution and brand management of kids and family properties; digital content; and immersive and live entertainment. Through its extensive reach and scale, and a deep commitment to high-quality entertainment, eOne unlocks the power and value of creativity.
eOne brings to market both original and existing content, sourcing IP from Hasbro’s portfolio of 1500+ brands, and through a diversified network of creative partners and eOne companies including: international feature film distribution company Sierra/Affinity; unscripted television production companies Renegade 83 and Daisybeck; live entertainment leaders Round Room Live; and award-winning emerging content and technology studio Secret Location.
ABOUT HASBRO
Hasbro (NASDAQ: HAS) is a global play and entertainment company committed to making the world a better place for all children, fans and families. Hasbro delivers immersive brand experiences for global audiences through consumer products, including toys and games; entertainment through eOne, its independent studio; and gaming, led by the team at Wizards of the Coast, an award-winning developer of tabletop and digital games best known for fantasy franchises MAGIC: THE GATHERING and DUNGEONS & DRAGONS.
The company’s unparalleled portfolio of approximately 1,500 brands includes MAGIC: THE GATHERING, NERF, MY LITTLE PONY, TRANSFORMERS, PLAY-DOH, MONOPOLY, BABY ALIVE, DUNGEONS & DRAGONS, POWER RANGERS, PEPPA PIG and PJ MASKS, as well as premier partner brands. For the past decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media and one of the World’s Most Ethical Companies by Ethisphere Institute. Important business and brand updates are routinely shared on our Investor Relations website, Newsroom and social channels (@Hasbro on Twitter, Instagram, Facebook and LinkedIn.)
© 2022 Hasbro, Inc. All Rights Reserved.
